Vantage Point Consulting

Turn Your Operational Strategy Into Reality

Helping Cold Chain and Port Logistics companies close the gap between strategy and execution. Former Maersk and NewCold operational leader — now focused on making your transformation programs succeed.

Dave Hamelink, operational excellence consultant Rotterdam

Proven Operational Impact

Delivering measurable value across complex environments.

€50M+
Programs designed & delivered
12+
Years in operations & transformation
10+
Countries across Europe and North America
Operational Design
From early-stage concept to standardized execution models that scale.
Continuous Improvement Governance
Lean-driven improvement structures that align execution with EBITDA impact.
Financial & Operational Alignment
Embedding cost clarity and measurable outcomes into operational programs.

Why Good Strategies Fail

Strategy Isn't the Problem

  • Your strategy is sound — the execution stalls
  • Plans stay stuck in the boardroom
  • No translation to the shop floor

Execution Is the Gap

  • Automation projects running over budget and behind schedule
  • Operational inefficiencies persist despite efforts
  • Internal teams lack the right expertise

You Need Execution Expertise

  • Someone who turns strategy into action
  • Hands-on leadership, not PowerPoints
  • Proven results in your industry

Execution, Not Just Strategy

Most consultants leave after the strategy deck. I stay until the results show up.
Hands-On Operational Expertise

15+ years in warehouse automation, WMS implementations, and operational excellence at global leaders like Maersk and NewCold.

Embedded Program Leadership

I don't work from the sidelines. I integrate into your team, lead your programs, and ensure results are delivered.

Rotterdam Market Specialist

Deep knowledge of Rotterdam's port, cold chain logistics, and the SME landscape. No generic approach — tailored to your market.

How I Help You Execute

Operational Efficiency Scan
2 weeks
A thorough assessment of your operations with concrete improvement actions.
  • Efficiency assessment
  • Improvement roadmap
  • ROI projections
Most Popular
Improvement Program Lead
3–6 months
Embedded leadership for your transformation program, 2–3 days per week.
  • Program leadership
  • Implementation support
  • Capability building
  • Measurable results
Design & Improve Advisory
Process redesign and scalability planning for growing operations.
  • Future-state process design
  • Scalability roadmap
  • Technology evaluation

Simple Process, Real Results

1

Discovery Call

30 min

Understand challenges, assess fit, recommend starting point

2

Diagnostic or Program Scoping

Efficiency Scan or workshop to define scope

3

Execution

Embedded leadership, weekly tracking, team enablement

4

Results & Handover

Documented improvements, capability transfer, ongoing support options

Dave Hamelink, professional photo

Why Companies Choose to Work With Me

After 15 years leading warehouse automation and operational excellence programs at Maersk and NewCold across Europe and Asia, I noticed a pattern: Rotterdam's MKB market has brilliant strategies but struggles with execution. I started Vantage Point Consulting to bridge that gap.

Former Head of Operations NewCold
€50M+ automation programs
10+ countries
Teams of 100+
Expert in WMS and cold chain operations

Who This Is For

Operations Directors
With stalled automation programs that need an experienced program lead.
COOs
Seeking program leadership for complex transformations.
Warehouse Managers
Looking for process improvement but lacking in-house expertise.
SME Companies
In cold chain or port logistics ready for the next step.

Frequently Asked Questions

Ready to Close Your Execution Gap?

Book a free 30-minute consultation. No obligation, no sales pitch — just a conversation about whether I can help.